Our last blog entry brings us to the wonderful world of Google+. Google began in January 1996 by Larry Page and Sergey Brin, PhD students at Stanford University. Since then, Google has become a top search engine for helping users find information on the Internet. It has turned into such a recognized company name that “Google” is defined as a verb meaning “to use the Google search engine to obtain information about (as a person) on the World Wide Web.”
The company has produced many services and applications since its creation. One of its most recent creations is Google+ (Google Plus, abbreviated as G+), a social networking and identity service, launched in late June 2011.
For those businesses who are interested in staying on top of their social media game, Google+ is the next step in social media innovation. However, the addition of another social network onto the Internet landscape may seem redundant and unnecessary to some. Wondering what makes G+ stand out from other social networks?
Here are features of Google+ that Facebook, Linkedin and Twitter don’t have:
Looking for more information? Here are five best practices for your company's Google+ page:
Google+ is becoming increasingly popular and benefits companies looking to enhance their visibility on the Internet. With all the pluses to Google+, there’s no reason to not add it to your online marketing strategy. Google + is close to a necessity these days. Not only is Google one of the most powerful and largest search engine, but in order to utilize Google’s toolkit (Gmail, Adwords, Youtube, etc) you need a Google + account.
We hope this social media for manufacturers series helped you learn a little more about how social media works in the manufacturing field. Until next time, don’t forget the importance of connecting!