From SPAM to Welcome: Changing your E-mail Marketing Approach (Part 6 of 8)

Note: this entry is part of a series about using marketing to generate leads and enhance brand awareness. Please see previous blog posts in Sales & Marketing topic. How many ...

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Expand Your Sales by Expanding Your Borders: Part 2 of 3 Risks

Part 2 –Risks Associated with Exporting In the first post in this series, we discussed the myriad of opportunities associated with exporting your products (we here at CMTC are ...

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How Effective Is Your Website? (Part 2 of 8)

Note: this entry is part of a series about using marketing to generate leads and enhance brand awareness. To see previous post, check out the Sales & Marketing topic. 83% of ...

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Beyond Silicon Valley: 4 Reasons to Celebrate CA Manufacturing

In the last two decades, California has become synonymous with the technology boom. Silicon Valley offers the latest and greatest in electronics, providing headquarters for tech ...

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Reflections on 25 Years of the MEP Program - Part 3

“People have been known to achieve more as a result of working with others than against them.” – Dr. Allan Fromme In Part 1, Reflections on the Manufacturing Extension Partnership ...

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Expand Your Sales by Expanding Your Borders: Part 1 of 3

Part 1 – The Opportunity That Lies Beyond the U.S. Borders Your company produces a good product for local or national distributorship. Your profits are acceptable (but never as ...

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National Manufacturing Day: A Celebration for CA and the USA!

National Manufacturing Day was established in 2012 to expand the knowledge about and improve the public’s view of manufacturing careers and the industry’s value to the U.S. ...

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A Simple Guide for Manufacturers on When to Choose a Robot

When considering automation, the first thing that many people will imagine is a robot. As a result, many of us who work in the design of automated systems find that we receive a ...

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Growing your Lemonade Stand: Exporting Drives Sales and Innovation

Remember how much fun it was opening your own lemonade stand? You would go to the supermarket with your parents to buy the ingredients, rush home to the kitchen with your siblings ...

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Small Business, Large Cybersecurity Risks?

Is cybersecurity something you need to worry about as a small manufacturer? In 2011 50 percent of small businesses thought they were too small to be a hacker target, while the ...

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How To Attract Millennials and Preserve the Future of Manufacturing Part 2 of a 2 Part Series

In Part 1 on our series about millennials and manufacturing, we talked about the characteristics of a millennial and how manufacturers might appeal to them to fill manufacturing ...

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