CMTC Manufacturing Blog

We succeed because you do.

Carrie Pittman

Recent Posts

From SPAM to Welcome: Changing your E-mail Marketing Approach (Part 6 of 8)

Posted by Carrie Pittman on Nov 18, 2014 10:00:00 AM

Note: this entry is part of a series about using marketing to generate leads and enhance brand awareness. Please see previous blog posts in Sales & Marketing topic.

How many SPAM e-mails do you delete a day? Are you sick of receiving endless sales pitches through e-mails? Well, your target audience is no different, and they don’t want to just receive sales pitches from you all the time.

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Topics: Sales and Marketing

Expand Your Sales by Expanding Your Borders: Part 2 of 3 Risks

Posted by Carrie Pittman on Nov 6, 2014 1:39:00 PM

Part 2 –Risks Associated with Exporting

In the first post in this series, we discussed the myriad of opportunities associated with exporting your products (we here at CMTC are glass half-full type of people, after all!). 

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Topics: Exporting

How Effective Is Your Website? (Part 2 of 8)

Posted by Carrie Pittman on Sep 15, 2014 10:56:00 AM

Note: this entry is part of a series about using marketing to generate leads and enhance brand awareness. To see previous post, check out the Sales & Marketing topic.

83% of Internet users say that a company’s website has made an influence on their purchasing decision. 

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Topics: Sales and Marketing

Beyond Silicon Valley: 4 Reasons to Celebrate CA Manufacturing

Posted by Carrie Pittman on Sep 2, 2014 10:51:00 AM

In the last two decades, California has become synonymous with the technology boom.  Silicon Valley offers the latest and greatest in electronics, providing headquarters for tech juggernauts like Google, Apple, Cisco and more. Well, with all do respect to Silicon Valley, it can be all too easy to get distracted by the latest innovations and miss out on the real mover and shaker of California: manufacturing! Here are some reasons why you should keep an eye out for the Golden State’s hottest industry:

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Topics: Manufacturing, Exporting, Manufacturing Technology

Reflections on 25 Years of the MEP Program - Part 3

Posted by Carrie Pittman on Aug 26, 2014 10:38:00 AM

“People have been known to achieve more as a result of working with others than against them.”

– Dr. Allan Fromme

 

In Part 1Reflections on the Manufacturing Extension Partnership at 25 looked at how the network of Centers grew from the original 7 to today’s 60. In part 2, it looked at the evolution of the services provided to manufacturers. One of the keys to MEP is the word “Partnership.” It is in our name, it is what we do. We recognize the fact that we can’t accomplish the mission alone. We have to work with others –Federal agencies, state agencies and governments, trade and professional associations, universities, community colleges, local consultants, third parties and an array of others.

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Expand Your Sales by Expanding Your Borders: Part 1 of 3

Posted by Carrie Pittman on Aug 22, 2014 11:30:00 AM

Part 1 – The Opportunity That Lies Beyond the U.S. Borders

Your company produces a good product for local or national distributorship.  Your profits are acceptable (but never as high as you would like), and your sales volume has seen some steady growth but, lately, has been stagnant. You have additional production capacity that you would like to fill.  Is exporting the answer to increasing sales and profits for your company?  One California manufacturer has found this to be the case, and has been recognized by the President of the United States for its efforts!

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Topics: Exporting

You Gotta Spend It to Make It

Posted by Carrie Pittman on Aug 13, 2014 2:30:00 PM

“There is most likely some interplay between the weak capital spending numbers and the weak job market of the last few years; there is less incentive to spend money on productivity-enhancing equipment when labor is cheap.”[1] This recent musing from Neil Irwin of The Washington Post was his reflection on the current mix of low productivity, low business investment and low wages. It seems counterintuitive to many, but it speaks to the paradox in today’s labor market in which employers are “stuck” with an inability to find the workers they want while the job market – especially in manufacturing – is crying out for skilled workers.

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Topics: Manufacturing, Workforce Development

National Manufacturing Day: A Celebration for CA and the USA!

Posted by Carrie Pittman on Aug 5, 2014 10:40:00 AM

National Manufacturing Day was established in 2012 to expand the knowledge about and improve the public’s view of manufacturing careers and the industry’s value to the U.S. economy. The celebration looks to raise awareness about manufacturing’s impact and change the perception of manufacturing careers for future generations. Friday, October 3rd will make the third annual celebration – so save the date!

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Topics: Manufacturing, Food Manufacturing, Change Management, Manufacturing Day

A Simple Guide for Manufacturers on When to Choose a Robot

Posted by Carrie Pittman on Jul 22, 2014 10:20:00 AM

When considering automation, the first thing that many people will imagine is a robot. As a result, many of us who work in the design of automated systems find that we receive a lot of questions about robots, some of which suggest an inaccurate understanding of the full capabilities or best applications of robots. At other times, many manufacturers, especially those who are new to automation, may never have even considered integrating a robot because they often think that a robot would be too expensive or inappropriate to their needs, when in fact a robot may be perfect for their purposes.

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Topics: Advanced Manufacturing

Growing your Lemonade Stand: Exporting Drives Sales and Innovation

Posted by Carrie Pittman on Jul 17, 2014 1:20:00 PM

Remember how much fun it was opening your own lemonade stand? You would go to the supermarket with your parents to buy the ingredients, rush home to the kitchen with your siblings to mix everything up, create your own lemonade stand sign, and then head out to the end of your driveway / sidewalk to offer neighbors a cup of watered-down lemonade for 25 cents. While 25 cents per cup wasn’t the greatest profit margin, you still felt the most successful entrepreneur in the world!

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Topics: Manufacturing, Exporting, Growth