CMTC Manufacturing Blog

We succeed because you do.

Want To Grow Your Manufacturing Business? Listen To Your Customers!

Posted by Steven Brand

Whether you’re a B2B or B2C manufacturer, your customers are the lifeblood of your business. While many small and medium-sized manufacturers often look inward for ways to improve business and processes, such as adopting new technology or improving employee training, it’s also important to venture outside your own doors and listen to your customers. 

Read More

Topics: Growth, networking, Customer Focus

Lessons in Manufacturing Growth from 5 Industry Leaders

Posted by Steven Brand

The manufacturing industry is a powerful economic force – both nationally and globally. What can five leaders in the industry teach the rest of us about growth? The following lessons include industry-based, general and personal insights.

Read More

Topics: Growth

Creating a Marketing Strategy for Sustainable Growth

Posted by Ellen McKewen

In today’s highly competitive marketplace, it’s imperative for manufacturers to have a strong marketing strategy in place. A well-structured marketing strategy sets the foundation for manufacturers to:

Read More

Topics: Marketing, Growth

What's Your Sales and Marketing Action Plan? (Part 6 of 6)

Topics: Sales and Marketing, Growth, action plan

Tactics for Optimal Growth (Part 5 of 6)

Posted by Ellen McKewen

How well have you been able to focus on identifying the best marketing tactics to foster growth in your company? Over the past four parts of this sales and marketing series, you learned how to:

Read More

Topics: Growth

How to Develop a Strategic Plan to Drive Growth

Posted by Ellen McKewen

Business planning has been used, reworked and contorted in numerous ways to suit the needs of individual organizations. When writing a paper, you are instructed to formulate an outline; when deciding what needs to get done today or this month, you jot down a to-do list or create a goals and budget spreadsheet.

Read More

Topics: Growth

Outlook for Manufacturing in California in 2015

Posted by Ellen McKewen

Jim Watson, President and CEO of California Manufacturing Technology Consulting (CMTC) was recently interviewed about what the manufacturing sector would look like in 2015  – in terms of technological advances, growth, employment, training, innovation, etc.The article was published by the Santa Clarita Valley Business Journal.  

Read More

Topics: Manufacturing, Additive Manufacturing, Growth, Consulting

A Guide on How to Hire and Retain Employees Effectively

Posted by Ellen McKewen

CONSISTENCY, COMPLIANCE, OBJECTIVITY.

These three core values should comprise your attitude and approach to complication-free and effective hiring. A slow yet steady recovery from a The Great Recession has manifested itself in job growth and expansion for many of our California manufacturers.

Read More

Topics: Growth, Business Management, Hiring and Retention, Hiring, Human Resources

Growing your Lemonade Stand: Exporting Drives Sales and Innovation

Posted by Carrie Pittman

Remember how much fun it was opening your own lemonade stand? You would go to the supermarket with your parents to buy the ingredients, rush home to the kitchen with your siblings to mix everything up, create your own lemonade stand sign, and then head out to the end of your driveway / sidewalk to offer neighbors a cup of watered-down lemonade for 25 cents. While 25 cents per cup wasn’t the greatest profit margin, you still felt the most successful entrepreneur in the world!

Read More

Topics: Manufacturing, Exporting, Growth

Three Key Manufacturing Trends in a Pivotal Year

Posted by Carrie Pittman

Originally written by Karen Lellock for NIST-MEP's Manufacturing Innovation Blog.

Read More

Topics: Manufacturing, Innovation, Growth